![]() Unlike today, where Hollywood mostly caters to boys and young men, "the whole star system was created for female audiences," noted Jan-Christopher Horak, head of the archive. When Bow began in films, female stars such as Gloria Swanson, Mary Pickford and Lillian Gish ruled the box office. Other films in the retrospective include the 1927 romantic comedy "It," which lead to Bow's nickname, the "It" girl 1927's "Wings," which won the first best picture Oscar 1929's "The Wild Party," which was her first talkie and the rarely seen 1931 film "Kick-In." Stenn, who has also funded restorations of Bow's films, will introduce the screenings. "She could pull the male audience who wanted her and the female audience who wanted to be her."īow's winsome appeal is on display in the UCLA Film & Television Archive's new retrospective "Call Her Savage: Clara Bow Hits the Screen." It opens in January at the Billy Wilder Theater with her last two films, 1932's "Call Her Savage" and 1933's "Hoop-La," both of which were recently restored. "She was the first sex symbol," said David Stenn, author of "Clara Bow: Runnin' Wild." "I think more than that, Clara was the first female star whose appeal was 50-50," he noted. ![]() ![]() ![]() ![]() Long before Marilyn Monroe became a sex symbol in the 1950s, actress Clara Bow changed the image of women on screen when she burst upon the cinematic landscape in the 1920s. ![]()
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